The Internet is changing our world. This is as true now as it was at the height of the dotcom boom (if not more so). We are the wired generation; always on, always empowered and always connected. We can achieve things today that were not even dreamt of 50 years ago.

In both my corporate life and as managing director of Alchemy eBusiness Consulting, I am passionate about the role of technology as a competitive weapon in the 21st Century business.

I take every opportunity to promote internet technologies, including presentations to Cranfield and London Business Schools, the British Computer Society and eBusiness and IT Industry events across the UK and Continental Europe.

As an eBusiness specialist, I have initiated and steered multi-million pound intranet projects at two of the UK's biggest companies; British Airways and Centrica and played a leading role in the relaunch and internet marketing of the AA's website in 2001.

I am an LSE graduate, Chartered Accountant, IT Professional and a successful online publisher and eBook author. I am also a Looksmart Zealot, with over 10 years of web design and SEO experience.

I am a qualified CSEM search engine marketeer and a member of SEMPO, the Search Engine Marketing Professional Organisation.

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